2 Salt and malt vinegar flavour thick crinkle cut potato crisps. 2 Ready salted crinkle thick cut potato crisps. 2 Cheddar and onion flavour thick crinkle cut potato crisps. Our family owned crisp specialists have been perfecting the nation's favourite potato snack since 1956. Each season, they work closely with farmers to select the best variety of potatoes for the perfect crunch. They slice, fry and tumble each crisp in classic seasonings. Slicing the crisps thickly, with deep ridges, means they hold even more flavour. BRITISH POTATOES Thick cut for maximum crunch that's full of flavour